hi-kaliningrad.com — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 15 | 100% |
| VK Video | No | 1 | 7% |
| Telegram | Yes | 13 | 87% |
| Odnoklassniki | No | 2 | 13% |
| YouTube | No | 2 | 13% |
| Dzen | No | 10 | 67% |
| RUTUBE | No | 6 | 40% |
| App Store | No | 2 | 13% |
| RuStore | No | 2 | 13% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , RUTUBE , App Store , RuStore
Metric comparison by platform
VK
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 289 | 3 380 | hvoya-park.ru · 69 182 | 12/15 |
Telegram
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 925 | 918 | hotelhanoimoscow.ru · 7 240 | 7/14 |
| Publication rate | 0.19 posts/day | 0.59 / day | hotelhanoimoscow.ru · 4.22 / day | 14/14 |
| TG VR (median) | 41.84% | 44.79% | hvoya-park.ru · 71.54% | 8/14 |
| IR (by views) | 2.89% | 2.15% | kotel-na-pelletah.ru · 28.57% | 5/14 |
| TG median views | 387 | 338 | hvoya-park.ru · 1 810 | 7/14 |
| Telegram positive reactions share | 100.00% | 100.00% | hi-kaliningrad.com · 100.00% | 1/14 |