hite-pro.ru — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 14 | 93% |
| VK Video | No | 1 | 7% |
| Telegram | Yes | 15 | 100% |
| Odnoklassniki | No | 1 | 7% |
| YouTube | Yes | 4 | 27% |
| Dzen | No | 12 | 80% |
| RUTUBE | Yes | 10 | 67% |
| Google Play | No | 6 | 40% |
| App Store | No | 5 | 33% |
| RuStore | No | 4 | 27% |
| AppGallery | No | 2 | 13% |
Common gaps: VK Video , Odnoklassniki , Dzen , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
2 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 9 761 | 9 957 | khl.ru · 2 026 592 | 9/15 |
| Publication rate | 0.64 posts/day | 0.68 / day | khl.ru · 35.21 / day | 9/14 |
| IR (by views) | 4.74% | 3.17% | naimix.ru · 161.67% | 6/14 |
| LR (by views) | 3.11% | 2.33% | biliard-expert.ru · 50.31% | 6/14 |
Telegram
4 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 9 539 | 2 640 | khl.ru · 278 325 | 3/15 |
| Publication rate | 0.29 posts/day | 1.04 / day | khl.ru · 53.51 / day | 13/14 |
| TG VR (median) | 39.04% | 21.69% | biliard-expert.ru · 82.00% | 4/14 |
| IR (by views) | 1.10% | 1.69% | rosestar.ru · 19.78% | 12/14 |
| TG median views | 3 724 | 330 | khl.ru · 62 366 | 3/14 |
| Telegram positive reactions share | 90.62% | 90.62% | laifhouse.ru · 100.00% | 7/13 |
YouTube
1 metrics are leading
Platform page
youtube.com/channel/UCGuPKDeXa9z_yARkhZw5zFA
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VR (median) | 16.83% | 10.94% | hite-pro.ru · 16.83% | 1/3 |
| Like rate (median) | 7.08% | 7.08% | cnc1.ru · 10.00% | 2/3 |
| Comment rate (median) | 0.44% | 1.05% | partner.market.yandex.ru · 1.67% | 2/2 |
RUTUBE
2 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 615 | 52 | hite-pro.ru · 615 | 1/10 |
| Rutube videos | 252 | 102 | laifhouse.ru · 756 | 2/10 |
| Total views | 207 | 17 | hite-pro.ru · 207 | 1/6 |
| Publication rate | 2 videos/day | 0.61 / day | biliard-expert.ru · 2.00 / day | 2/6 |
| VR (median) | 16.83% | 10.35% | biliard-expert.ru · 100.00% | 2/6 |
| Like rate (median) | 7.08% | 7.08% | cnc1.ru · 10.00% | 2/3 |