ip-russia.ru — comparison by category
Benchmark scope: Школьное образование. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 157 | 55% |
| VK Video | No | 5 | 2% |
| Telegram | Yes | 94 | 33% |
| Odnoklassniki | No | 3 | 1% |
| YouTube | No | 17 | 6% |
| Dzen | No | 25 | 9% |
| RUTUBE | No | 18 | 6% |
| Threads | No | 1 | 0% |
| Google Play | No | 11 | 4% |
| App Store | No | 9 | 3% |
| RuStore | No | 7 | 2% |
| AppGallery | No | 3 | 1% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , RUTUBE , Threads , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
3 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 107 | 2 266 | sektaschool.ru · 141 734 | 82/130 |
| Publication rate | 0.5 posts/day | 0.36 / day | yudaevschool24.space · 11.79 / day | 38/93 |
| IR (by views) | 2.57% | 2.42% | yudaevschool24.space · 91.45% | 42/86 |
| LR (by views) | 2.57% | 2.07% | drifting.su · 69.44% | 34/84 |
Telegram
1 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 669 | 794 | neofamily.ru · 93 100 | 48/90 |
| Publication rate | 0.27 posts/day | 0.90 / day | classic-school.ru · 6.00 / day | 71/75 |
| TG VR (median) | 47.83% | 23.37% | rexgolg.ru · 300.00% | 16/73 |
| TG median views | 320 | 359 | neofamily.ru · 11 700 | 38/73 |
| Telegram positive reactions share | 76.04% | 94.58% | 1c.ru · 100.00% | 61/69 |