kibercar.com — comparison by category
Benchmark scope: Сервисы продажи автомобилей. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 40 | 31% |
| VK Video | No | 3 | 2% |
| Telegram | Yes | 23 | 18% |
| Odnoklassniki | No | 2 | 2% |
| YouTube | Yes | 2 | 2% |
| Dzen | No | 5 | 4% |
| RUTUBE | Yes | 8 | 6% |
| Google Play | No | 5 | 4% |
| App Store | No | 2 | 2% |
| AppGallery | No | 2 | 2% |
Common gaps: VK Video , Odnoklassniki , Dzen , Google Play , App Store , AppGallery
Metric comparison by platform
VK
4 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 5 919 | 1 750 | drom.ru · 297 496 | 14/39 |
| Publication rate | 2.18 posts/day | 1.14 / day | japantransit.ru · 7.39 / day | 6/22 |
| IR (by views) | 3.30% | 1.19% | sewing-world.ru · 10.77% | 5/21 |
| LR (by views) | 2.22% | 1.19% | подбор-лучших-авто.рф · 8.26% | 6/21 |
Telegram
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 1 378 | 908 | afpodbor.ru · 45 900 | 11/23 |
| Publication rate | 7.2 posts/day | 1.26 / day | kibercar.com · 7.20 / day | 1/18 |
| TG VR (median) | 29.32% | 28.20% | bycongrp.ru · 103.78% | 9/18 |
| IR (by views) | 0.90% | 0.96% | moscowraceway.ru · 3.37% | 3/4 |
| TG median views | 404 | 877 | afpodbor.ru · 21 500 | 11/18 |
| Telegram positive reactions share | 100.00% | 97.22% | japansoul.ru · 100.00% | 2/17 |
YouTube
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VR (median) | 12.14% | 20.16% | autospot.ru · 28.18% | 2/2 |
RUTUBE
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 70 | 70 | autospot.ru · 16 448 | 5/9 |
| Rutube videos | 950 | 321 | kibercar.com · 950 | 1/9 |
| Total views | 32 | 3 041 | autospot.ru · 45 295 | 4/4 |
| Publication rate | 0.45 videos/day | 0.33 / day | autopodbor.moscow · 2.00 / day | 2/4 |
| VR (median) | 12.14% | 65.30% | antaresjp.ru · 113.81% | 4/4 |