krab72.ru — comparison by category

Brand Overview
Benchmark scope: Маркетплейсы Category compares within the industry, catalog with all brands, platform with brands on the same platform.
Brands in category 15
Metrics ready for comparison 6
Platforms with data 1
Rank by platform count 16/16

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 14 93%
VK Video No 1 7%
Telegram No 15 100%
Odnoklassniki No 1 7%
YouTube No 4 27%
Dzen No 12 80%
RUTUBE No 10 67%
Google Play No 6 40%
App Store No 5 33%
RuStore No 4 27%
AppGallery No 2 13%

Common gaps: VK Video , Telegram , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery

Metric comparison by platform

VK

3 of 6 above median Platform page

vk.com/avtokrab

Metric Current Median Leader Rank
VK subscribers 5 230 9 957 khl.ru · 2 026 592 10/15
Publication rate 0.68 posts/day 0.68 / day khl.ru · 35.21 / day 8/14
IR (by views) 4.82% 3.17% naimix.ru · 161.67% 6/14
LR (by views) 4.40% 2.33% biliard-expert.ru · 50.31% 5/14
Total VK video views 12 515 28 949 khl.ru · 14 280 953 8/10
Total VK video comments 2 73 khl.ru · 5 432 6/7