lapilapi.ru — comparison by category
Benchmark scope: Товары для животных. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | No | 66 | 49% |
| Telegram | Yes | 43 | 32% |
| Odnoklassniki | No | 3 | 2% |
| YouTube | No | 3 | 2% |
| Dzen | No | 16 | 12% |
| RUTUBE | No | 4 | 3% |
| Google Play | No | 4 | 3% |
| App Store | No | 4 | 3% |
| RuStore | No | 1 | 1% |
| AppGallery | No | 2 | 1% |
Common gaps: VK , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 2 300 | 672 | buddydinner.ru · 16 200 | 7/43 |
| Publication rate | 0.12 posts/day | 0.91 / day | blitz-getter.com · 9.92 / day | 38/38 |
| TG VR (median) | 33.39% | 38.05% | groomberdsk.ru · 98.65% | 23/37 |
| TG median views | 768 | 273 | buddydinner.ru · 2 265 | 7/37 |
| Telegram positive reactions share | 98.65% | 97.87% | akva-zoomarket.ru · 100.00% | 17/38 |