ligamac.ru — comparison by category
Benchmark scope: Мебель. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | No | 240 | 41% |
| VK Video | No | 2 | 0% |
| Telegram | Yes | 105 | 18% |
| Odnoklassniki | No | 18 | 3% |
| YouTube | No | 13 | 2% |
| Dzen | Yes | 36 | 6% |
| RUTUBE | Yes | 33 | 6% |
| Google Play | No | 2 | 0% |
| App Store | No | 2 | 0% |
Common gaps: VK , VK Video , Odnoklassniki , YouTube , Google Play , App Store
Metric comparison by platform
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 3 680 | 311 | z51.ru · 64 800 | 8/104 |
| Publication rate | 1.89 posts/day | 0.55 / day | hbada.ru · 4.00 / day | 9/78 |
| TG VR (median) | 22.69% | 36.12% | hbada.ru · 433.33% | 55/78 |
| TG median views | 835 | 154 | mrdoors.ru · 3 390 | 11/78 |
| Telegram positive reactions share | 76.96% | 100.00% | 21vekst.ru · 100.00% | 61/70 |
Dzen
0 of 1 above median
Platform page
zen.yandex.ru/id/60b9ce5bee355f792a206173
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 290 | 385 | pushe.ru · 11 738 | 24/37 |
RUTUBE
2 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 262 | 10 | cmt-shop.ru · 1 621 | 2/29 |
| Rutube videos | 2 349 | 146 | ligamac.ru · 2 349 | 1/34 |
| Total views | 567 | 137 | ligamac.ru · 567 | 1/11 |
| Publication rate | 1.92 videos/day | 1.00 / day | stavros.ru · 53.00 / day | 3/11 |
| VR (median) | 2.67% | 135.96% | mebeli-salon.ru · 1000.00% | 9/10 |