ma-electro.ru — comparison by category
Benchmark scope: Автодилеры. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 156 | 40% |
| VK Video | No | 2 | 1% |
| Telegram | Yes | 84 | 22% |
| Odnoklassniki | No | 23 | 6% |
| YouTube | Yes | 17 | 4% |
| Dzen | No | 38 | 10% |
| RUTUBE | No | 38 | 10% |
| Google Play | No | 8 | 2% |
| App Store | No | 8 | 2% |
| RuStore | No | 3 | 1% |
Common gaps: VK Video , Odnoklassniki , Dzen , RUTUBE , Google Play , App Store , RuStore
Metric comparison by platform
VK
4 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 43 106 | 1 300 | chery.ru · 362 777 | 17/147 |
| Publication rate | 6.04 posts/day | 0.36 / day | kit-auto18.ru · 9.54 / day | 2/93 |
| IR (by views) | 0.35% | 1.57% | autoprestus.ru · 52.95% | 69/82 |
| LR (by views) | 0.15% | 1.26% | autoprestus.ru · 52.87% | 73/81 |
| Total VK video views | 481 252 | 2 817 | lada.ru · 1 891 814 | 3/69 |
| Total VK video comments | 118 | 9 | minako.ru · 1 242 | 6/37 |
Telegram
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 147 000 | 502 | ma-electro.ru · 147 000 | 1/83 |
| Publication rate | 4.69 posts/day | 0.63 / day | promo-major.ru · 7.30 / day | 3/58 |
| TG VR (median) | 2.12% | 33.33% | packo.ru · 275.54% | 57/57 |
| TG median views | 3 120 | 371 | chery.ru · 22 562 | 8/57 |
| Telegram positive reactions share | 68.04% | 95.45% | alavann-shop.ru · 100.00% | 47/53 |
YouTube
2 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| YT subs | 110 000 | 1 930 | zavedi-auto.ru · 607 000 | 2/13 |
| Videos | 1 872 | 182 | ma-electro.ru · 1 872 | 1/13 |
| Total views | 50 385 107 | 420 012 | zavedi-auto.ru · 152 950 806 | 2/13 |
| Publication rate | 4.5 videos/day | 0.27 / day | ma-electro.ru · 4.50 / day | 1/9 |