masterwatt.ru — comparison by category
Benchmark scope: Сервисы поиска специалистов. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 59 | 25% |
| VK Video | No | 1 | 0% |
| Telegram | Yes | 30 | 13% |
| Odnoklassniki | No | 8 | 3% |
| YouTube | No | 7 | 3% |
| Dzen | No | 11 | 5% |
| RUTUBE | No | 12 | 5% |
| Google Play | No | 10 | 4% |
| App Store | No | 11 | 5% |
| RuStore | No | 2 | 1% |
| AppGallery | No | 9 | 4% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 558 | 1 634 | 28opt.ru · 73 636 | 31/59 |
| Publication rate | 0.46 posts/day | 0.38 / day | plitka-zatirka.ru · 3.00 / day | 15/34 |
| IR (by views) | 3.10% | 0.78% | makebelieve.ru · 13.89% | 6/29 |
| LR (by views) | 3.10% | 0.51% | makebelieve.ru · 13.89% | 5/25 |
| Total VK video views | 658 | 8 322 | profi-bel.by · 474 107 | 16/21 |
Telegram
2 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 4 660 | 1 631 | work-zilla.com · 17 600 | 13/31 |
| Publication rate | 0.64 posts/day | 1.01 / day | profi.ru · 2.31 / day | 18/25 |
| TG VR (median) | 13.52% | 16.90% | polyakovacoach.com · 189.17% | 14/25 |
| TG median views | 630 | 556 | work-zilla.com · 4 460 | 5/25 |
| Telegram positive reactions share | 82.70% | 91.91% | artpins.ru · 100.00% | 20/24 |