moskult.com — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 15 | 100% |
| Telegram | Yes | 14 | 93% |
| Odnoklassniki | No | 3 | 20% |
| YouTube | No | 1 | 7% |
| Dzen | No | 13 | 87% |
| RUTUBE | No | 2 | 13% |
| Google Play | No | 1 | 7% |
| App Store | No | 2 | 13% |
| RuStore | No | 2 | 13% |
Common gaps: Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore
Metric comparison by platform
VK
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 785 | 5 185 | bubble.ru · 312 754 | 14/15 |
Telegram
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 290 | 1 601 | litres.ru · 58 700 | 12/15 |
| Publication rate | 0.25 posts/day | 1.03 / day | bubble.ru · 7.12 / day | 12/13 |
| TG VR (median) | 35.86% | 17.04% | bubuka.info · 47.31% | 2/13 |
| IR (by views) | 28.23% | 2.71% | moskult.com · 28.23% | 1/13 |
| TG median views | 104 | 391 | bubble.ru · 6 815 | 13/13 |
| Telegram positive reactions share | 13.56% | 97.01% | genesisbook.ru · 100.00% | 13/13 |