move.ru — comparison by category
Benchmark scope: Агентства недвижимости. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 25 | 42% |
| Telegram | Yes | 16 | 27% |
| Odnoklassniki | No | 1 | 2% |
| Dzen | Yes | 6 | 10% |
| RUTUBE | No | 4 | 7% |
| Google Play | No | 2 | 3% |
| App Store | No | 1 | 2% |
| RuStore | No | 1 | 2% |
Common gaps: Odnoklassniki , RUTUBE , Google Play , App Store , RuStore
Metric comparison by platform
VK
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 2 739 | 1 585 | spb.etagi.net · 82 722 | 10/24 |
Telegram
3 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 861 | 910 | realty4sale.ru · 35 900 | 9/16 |
| Publication rate | 2.46 posts/day | 1.08 / day | ricci-estate.ru · 4.68 / day | 5/16 |
| TG VR (median) | 1.74% | 15.34% | ros-ned.com · 91.58% | 16/16 |
| IR (by views) | 5.79% | 5.09% | villacarte.com · 13.01% | 6/15 |
| TG median views | 15 | 140 | realty4sale.ru · 3 570 | 16/16 |
| Telegram positive reactions share | 100.00% | 100.00% | an-ogrk.ru · 100.00% | 5/15 |
Dzen
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 1 159 | 146 | rrealty.me · 1 463 | 2/7 |