mozgva.com — comparison by category
Benchmark scope: Рестораны. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 136 | 50% |
| VK Video | No | 2 | 1% |
| Telegram | Yes | 93 | 34% |
| Odnoklassniki | No | 3 | 1% |
| YouTube | No | 8 | 3% |
| Dzen | No | 13 | 5% |
| RUTUBE | No | 8 | 3% |
| Google Play | No | 14 | 5% |
| App Store | No | 12 | 4% |
| RuStore | No | 4 | 1% |
| AppGallery | No | 1 | 0% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
2 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 15 688 | 1 588 | tommyfish.ru · 125 722 | 13/132 |
| Publication rate | 2.11 posts/day | 0.32 / day | gedzagroup.ru · 3.82 / day | 4/90 |
| IR (by views) | 0.80% | 1.93% | m111.rvbar.ru · 54.68% | 68/83 |
| LR (by views) | 0.57% | 1.52% | m111.rvbar.ru · 43.99% | 67/83 |
Telegram
4 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 8 070 | 676 | krasnayapolyana.game · 54 600 | 5/92 |
| Publication rate | 3.41 posts/day | 0.81 / day | betonbrut.ru · 13.62 / day | 6/80 |
| TG VR (median) | 11.13% | 34.03% | clubsoprano.ru · 375.74% | 71/80 |
| TG median views | 898 | 285 | dolina.su · 2 850 | 12/80 |
| Telegram positive reactions share | 98.71% | 92.61% | chuvstvuiidishi.ru · 100.00% | 25/74 |