nuw.store — comparison by category

Brand Overview
Benchmark scope: Одежда и обувь Category compares within the industry, catalog with all brands, platform with brands on the same platform.
Brands in category 15
Metrics ready for comparison 13
Platforms with data 4
Rank by platform count 15/16

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 14 93%
Telegram Yes 14 93%
Odnoklassniki No 4 27%
YouTube No 2 13%
Dzen No 8 53%
RUTUBE No 9 60%
Google Play Yes 11 73%
App Store Yes 9 60%
RuStore No 3 20%
AppGallery No 5 33%

Common gaps: Odnoklassniki , YouTube , Dzen , RUTUBE , RuStore , AppGallery

Metric comparison by platform

VK

1 of 4 above median Platform page

vk.com/nuw.store

Metric Current Median Leader Rank
VK subscribers 48 119 38 093 bellavka.ru · 1 008 394 7/15
Publication rate 0.96 posts/day 1.00 / day hawk.ru · 14.32 / day 9/15
IR (by views) 0.23% 1.70% ak-furs.com · 4.41% 13/14
LR (by views) 0.20% 1.54% ak-furs.com · 4.26% 12/13

Telegram

1 of 6 above median Platform page

t.me/nuw_store

Metric Current Median Leader Rank
TG subs 9 180 9 180 hawk.ru · 282 000 8/15
Publication rate 1.65 posts/day 1.97 / day mazur-hall.ru · 208.79 / day 9/15
TG VR (median) 6.45% 10.48% darrasport.ru · 89.80% 11/15
IR (by views) 1.84% 2.19% darrasport.ru · 18.18% 9/15
TG median views 592 661 hawk.ru · 43 100 9/15
Telegram positive reactions share 87.10% 89.67% beletag.com · 100.00% 8/14