onlinetours.ru — comparison by category

Brand Overview
Benchmark scope: Туроператоры и турагентства Category compares within the industry, catalog with all brands, platform with brands on the same platform.
Brands in category 15
Metrics ready for comparison 6
Platforms with data 2
Rank by platform count 16/16

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 15 100%
Telegram No 14 93%
Odnoklassniki No 3 20%
YouTube No 1 7%
Dzen No 12 80%
RUTUBE No 5 33%
Google Play No 4 27%
App Store Yes 3 20%
RuStore No 3 20%
AppGallery No 2 13%

Common gaps: Telegram , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , RuStore , AppGallery

Metric comparison by platform

VK

2 of 4 above median Platform page

vk.com/onlinetoursru

Metric Current Median Leader Rank
VK subscribers 145 121 18 657 travel.yandex.ru · 410 186 4/15
Publication rate 2.86 posts/day 0.79 / day travel.yandex.ru · 3.54 / day 2/15
IR (by views) 0.28% 1.28% krugogo.ru · 9.48% 15/15
LR (by views) 0.15% 1.05% krugogo.ru · 8.62% 15/15