otelbp.ru — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 15 | 100% |
| VK Video | No | 1 | 7% |
| Telegram | No | 13 | 87% |
| Odnoklassniki | No | 2 | 13% |
| YouTube | No | 2 | 13% |
| Dzen | No | 10 | 67% |
| RUTUBE | No | 6 | 40% |
| App Store | No | 2 | 13% |
| RuStore | No | 2 | 13% |
Common gaps: VK Video , Telegram , Odnoklassniki , YouTube , Dzen , RUTUBE , App Store , RuStore
Metric comparison by platform
VK
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 2 626 | 3 380 | hvoya-park.ru · 69 182 | 9/15 |
| Publication rate | 0.36 posts/day | 0.36 / day | hvoya-park.ru · 1.00 / day | 9/15 |
| IR (by views) | 5.93% | 2.00% | kotel-na-pelletah.ru · 9.76% | 3/15 |
| LR (by views) | 5.67% | 2.00% | kotel-na-pelletah.ru · 9.76% | 3/15 |
| Total VK video views | 27 | 877 | hvoya-park.ru · 113 030 | 10/11 |