packman.pro — comparison by category

Brand Overview
Benchmark scope: Маркетплейсы Category compares within the industry, catalog with all brands, platform with brands on the same platform.
Brands in category 15
Metrics ready for comparison 7
Platforms with data 2
Rank by platform count 16/16

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 14 93%
VK Video No 1 7%
Telegram Yes 15 100%
Odnoklassniki No 1 7%
YouTube No 4 27%
Dzen No 12 80%
RUTUBE No 10 67%
Google Play No 6 40%
App Store No 5 33%
RuStore No 4 27%
AppGallery No 2 13%

Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery

Metric comparison by platform

Telegram

4 of 6 above median Platform page

t.me/packman_prod

Metric Current Median Leader Rank
TG subs 649 895 khl.ru · 278 325 10/15
Publication rate 1.61 posts/day 1.13 / day khl.ru · 53.51 / day 6/14
TG VR (median) 22.65% 21.69% biliard-expert.ru · 82.00% 5/14
IR (by views) 2.70% 1.71% rosestar.ru · 19.78% 5/14
TG median views 147 220 khl.ru · 62 366 9/14
Telegram positive reactions share 100.00% 95.83% laifhouse.ru · 100.00% 4/13