parkforos.ru — comparison by category
Benchmark scope: ИТ-инфраструктура и интеграция. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 119 | 32% |
| VK Video | No | 2 | 1% |
| Telegram | Yes | 77 | 21% |
| Odnoklassniki | Yes | 8 | 2% |
| YouTube | Yes | 12 | 3% |
| Dzen | Yes | 36 | 10% |
| RUTUBE | No | 15 | 4% |
| Google Play | No | 9 | 2% |
| App Store | No | 7 | 2% |
| RuStore | No | 1 | 0% |
| AppGallery | No | 1 | 0% |
Common gaps: VK Video , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
6 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 34 405 | 1 780 | re-store.ru · 381 940 | 12/111 |
| Publication rate | 2.04 posts/day | 0.50 / day | svoefermerstvo.ru · 7.36 / day | 10/73 |
| IR (by views) | 1.74% | 1.50% | unibeauty.ru · 18.79% | 28/68 |
| LR (by views) | 1.58% | 1.30% | unibeauty.ru · 18.79% | 27/68 |
| Total VK video views | 32 641 | 3 581 | spb.istudio-shop.ru · 87 689 | 6/44 |
| Total VK video comments | 13 | 4 | 1galaxy.ru · 184 | 7/21 |
Telegram
4 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 3 520 | 1 140 | spb.istudio-shop.ru · 249 000 | 23/75 |
| Publication rate | 2.36 posts/day | 0.85 / day | europegym.ru · 8.05 / day | 9/61 |
| TG VR (median) | 18.38% | 28.62% | wit.ru · 385.71% | 46/61 |
| TG median views | 647 | 420 | 1galaxy.ru · 18 725 | 28/61 |
| Telegram positive reactions share | 100.00% | 95.83% | 1kitenok.ru · 100.00% | 16/59 |
Odnoklassniki
3 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 29 | 10 | parkforos.ru · 29 | 1/9 |
| OK likes (period) | 91 | 18 | parkforos.ru · 91 | 1/6 |
| OK reposts (period) | 45 | 1 | parkforos.ru · 45 | 1/4 |
YouTube
2 of 3 above median
Platform page
youtube.com/channel/UCLD5hG3_ckAANfe-OZcO2Cw
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| YT subs | 1 370 | 3 200 | spb.istudio-shop.ru · 28 100 | 5/7 |
| Videos | 248 | 248 | megi.clinic · 1 467 | 4/7 |
| Total views | 1 126 363 | 1 126 363 | 1galaxy.ru · 5 829 668 | 4/7 |
Dzen
2 of 5 above median
Platform page
zen.yandex.ru/id/61dedd8f2a42cc704d6056b8
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 4 823 | 668 | svoefermerstvo.ru · 26 163 | 5/36 |
| Publication rate | 0.61 posts/day | 0.14 / day | koleso.ru · 0.64 / day | 2/22 |
| Dzen VR (median) | 0.04% | 0.68% | spb.koleso.ru · 28.14% | 22/22 |
| IR (by views) | 0.71% | 2.75% | unibeauty.ru · 93.33% | 8/10 |
| LR (by views) | 0.71% | 2.71% | unibeauty.ru · 93.33% | 8/10 |