prodesign-plintus.ru — comparison by category
Benchmark scope: Магазины стройматериалов. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 193 | 33% |
| VK Video | No | 2 | 0% |
| Telegram | Yes | 94 | 16% |
| Odnoklassniki | No | 13 | 2% |
| YouTube | No | 12 | 2% |
| Dzen | No | 41 | 7% |
| RUTUBE | Yes | 35 | 6% |
| Google Play | No | 9 | 2% |
| App Store | No | 5 | 1% |
| RuStore | No | 5 | 1% |
| AppGallery | No | 2 | 0% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
2 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 2 182 | 651 | new.claustrophobia.com · 60 035 | 51/186 |
| Publication rate | 0.14 posts/day | 0.25 / day | ekaterinburg.yobidoyobi.ru · 2.14 / day | 61/91 |
| IR (by views) | 1.58% | 2.46% | lucido.eu · 64.26% | 52/78 |
| LR (by views) | 1.58% | 2.33% | lucido.eu · 64.15% | 51/76 |
| Total VK video views | 587 | 544 | xn----rtbkaglgi.xn--p1ai · 851 829 | 24/49 |
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 1 190 | 250 | ekaterinburg.yobidoyobi.ru · 77 300 | 21/94 |
| Publication rate | 0.74 posts/day | 0.72 / day | yobidoyobi.ru · 2.96 / day | 31/64 |
| TG VR (median) | 28.91% | 41.23% | acril.pro · 362.44% | 41/64 |
| TG median views | 344 | 196 | irkutsk.yobidoyobi.ru · 4 805 | 24/64 |
| Telegram positive reactions share | 98.32% | 100.00% | acril.pro · 100.00% | 34/59 |
RUTUBE
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 11 | 7 | grandline.ru · 1 095 | 12/32 |
| Rutube videos | 110 | 62 | grandline.ru · 633 | 12/35 |
| Total views | 4 | 20 | grandline.ru · 628 | 5/6 |
| Publication rate | 0.1 videos/day | 0.65 / day | stroy-resurs.ru · 9.00 / day | 6/6 |
| VR (median) | 18.18% | 16.98% | stroy-resurs.ru · 800.00% | 3/6 |