richfamily.ru — comparison by category

Brand Overview
Benchmark scope: Одежда и обувь Category compares within the industry, catalog with all brands, platform with brands on the same platform.
Brands in category 15
Metrics ready for comparison 11
Platforms with data 4
Rank by platform count 16/16

Platforms present in category

Platform Present Brands in category Share in category
VK Yes 14 93%
Telegram No 15 100%
Odnoklassniki No 4 27%
YouTube No 2 13%
Dzen No 9 60%
RUTUBE No 10 67%
Threads No 1 7%
Google Play Yes 10 67%
App Store Yes 8 53%
RuStore Yes 2 13%
AppGallery No 5 33%

Common gaps: Telegram , Odnoklassniki , YouTube , Dzen , RUTUBE , Threads , AppGallery

Metric comparison by platform

VK

3 of 5 above median Platform page

vk.com/rich_family_official

Metric Current Median Leader Rank
VK subscribers 90 036 25 687 bellavka.ru · 1 008 394 5/15
Publication rate 1 video/day 1.00 / day hawk.ru · 14.32 / day 9/15
IR (by views) 0.17% 1.77% place1732.ru · 7.91% 14/14
Total VK video views 4 113 15 129 hawk.ru · 2 462 476 9/11
Total VK video comments 7 7 hawk.ru · 1 752 5/9