santrek.ru — comparison by category
Benchmark scope: Карьера. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 23 | 51% |
| VK Video | No | 2 | 4% |
| Telegram | Yes | 10 | 22% |
| Odnoklassniki | Yes | 1 | 2% |
| YouTube | No | 1 | 2% |
| Dzen | No | 3 | 7% |
| RUTUBE | Yes | 5 | 11% |
Common gaps: VK Video , YouTube , Dzen
Metric comparison by platform
VK
2 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 906 | 1 906 | medstandartprof.ru · 31 980 | 12/23 |
| Publication rate | 0.36 posts/day | 0.43 / day | novatika.ru · 1.68 / day | 8/13 |
| IR (by views) | 2.31% | 3.11% | profisell.ru · 18.37% | 8/13 |
| LR (by views) | 2.31% | 1.87% | profisell.ru · 18.37% | 6/13 |
Telegram
4 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 864 | 532 | couriers.dostavista.ru · 29 000 | 4/11 |
| Publication rate | 0.89 posts/day | 0.97 / day | i-bo.ru · 2.57 / day | 5/7 |
| TG VR (median) | 41.09% | 38.97% | valedo.ru · 50.38% | 3/7 |
| TG median views | 355 | 355 | couriers.dostavista.ru · 11 300 | 4/7 |
| Telegram positive reactions share | 98.33% | 98.33% | novatika.ru · 100.00% | 4/7 |
Odnoklassniki
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 9 | 6 | santrek.ru · 9 | 1/2 |
RUTUBE
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 34 | 38 | aqua-brand.net · 353 | 4/6 |
| Rutube videos | 335 | 162 | santrek.ru · 335 | 1/6 |
| Total views | 10 | 10 | plasticheskaya-hirurgiya-spb.ru · 132 | 2/3 |
| Publication rate | 0.11 videos/day | 0.76 / day | plasticheskaya-hirurgiya-spb.ru · 2.00 / day | 3/3 |
| VR (median) | 11.76% | 157.14% | profisell.ru · 300.00% | 3/3 |