sarmamebel.ru — comparison by category

Brand Overview

Benchmark scope: Мебель. This page shows not only raw metrics, but also the brand position inside the selected category.

By category Whole catalog

Brands in category 579

Metrics ready for comparison 15

Platforms with data 4

Rank by platform count 14/580

Platforms present in category

Platform	Present	Brands in category	Share in category
VK	Yes	239	41%
VK Video	No	2	0%
Telegram	Yes	105	18%
Odnoklassniki	Yes	17	3%
YouTube	No	13	2%
Dzen	Yes	36	6%
RUTUBE	No	34	6%
Google Play	No	2	0%
App Store	No	2	0%

Common gaps: VK Video , YouTube , RUTUBE , Google Play , App Store

4 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
VK subscribers	5 006	1 115	mnogomebeli.com · 362 425	61/231
Publication rate	0.36 posts/day	0.29 / day	vrn.mebel-ekonom31.ru · 6.82 / day	49/115
IR (by views)	4.22%	2.03%	svoe-mesto.com · 28.57%	27/103
LR (by views)	3.94%	1.83%	svoe-mesto.com · 28.57%	23/102
Total VK video views	254	814	z51.ru · 1 317 343	53/76

3 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
TG subs	198	311	z51.ru · 64 800	71/104
Publication rate	0.44 posts/day	0.55 / day	hbada.ru · 4.00 / day	49/78
TG VR (median)	107.58%	36.12%	hbada.ru · 433.33%	4/78
TG median views	213	154	mrdoors.ru · 3 390	32/78
Telegram positive reactions share	100.00%	100.00%	21vekst.ru · 100.00%	35/70

1 of 2 above median Platform page

Metric	Current	Median	Leader	Rank
OK posts (period)	7	7	vrn.mebel-ekonom31.ru · 44	9/17
OK reposts (period)	1	2	plan.net.ru · 19	6/6

2 of 3 above median Platform page

Metric	Current	Median	Leader	Rank
Dzen subs	878	385	pushe.ru · 11 738	13/37
Publication rate	0.04 posts/day	0.29 / day	bekasovo.ru · 1.14 / day	16/17
Dzen VR (median)	24.03%	1.95%	bobox.ru · 585.90%	4/16