school-xyz.com — comparison by category
Benchmark scope: Школьное образование. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 157 | 55% |
| VK Video | No | 5 | 2% |
| Telegram | Yes | 94 | 33% |
| Odnoklassniki | No | 3 | 1% |
| YouTube | Yes | 17 | 6% |
| Dzen | No | 25 | 9% |
| RUTUBE | No | 18 | 6% |
| Threads | No | 1 | 0% |
| Google Play | No | 11 | 4% |
| App Store | No | 9 | 3% |
| RuStore | No | 7 | 2% |
| AppGallery | No | 3 | 1% |
Common gaps: VK Video , Odnoklassniki , Dzen , RUTUBE , Threads , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
Telegram
2 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 12 800 | 794 | neofamily.ru · 93 100 | 12/90 |
| Publication rate | 0.87 posts/day | 0.90 / day | classic-school.ru · 6.00 / day | 39/75 |
| TG VR (median) | 14.18% | 23.37% | rexgolg.ru · 300.00% | 53/73 |
| IR (by views) | 1.12% | 1.83% | eramusiclab.ru · 10.62% | 4/6 |
| TG median views | 1 815 | 359 | neofamily.ru · 11 700 | 8/73 |
| Telegram positive reactions share | 91.67% | 94.58% | 1c.ru · 100.00% | 44/69 |
YouTube
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VR (median) | 0.08% | 2.76% | urogent.ru · 72.71% | 6/7 |