sibifood.ru — comparison by category

Brand Overview

Benchmark scope: Продукты питания. This page shows not only raw metrics, but also the brand position inside the selected category.

By category Whole catalog

Brands in category 99

Metrics ready for comparison 18

Platforms with data 4

Rank by platform count 2/100

Platforms present in category

Platform	Present	Brands in category	Share in category
VK	Yes	58	59%
Telegram	Yes	31	31%
Odnoklassniki	No	3	3%
YouTube	No	1	1%
Dzen	Yes	6	6%
RUTUBE	Yes	1	1%
Google Play	No	2	2%
App Store	No	1	1%
AppGallery	No	2	2%

Common gaps: Odnoklassniki , YouTube , Google Play , App Store , AppGallery

5 of 6 above median Platform page

Metric	Current	Median	Leader	Rank
VK subscribers	5 832	756	fermerskoe-myaso.ru · 152 931	10/58
Publication rate	0.61 posts/day	0.29 / day	fermerskoe-myaso.ru · 1.54 / day	6/30
IR (by views)	10.85%	2.27%	steakhome.ru · 22.22%	3/26
LR (by views)	9.15%	2.07%	steakhome.ru · 11.11%	3/24
Total VK video views	21 422	3 243	fermerskoe-myaso.ru · 262 218	2/13
Total VK video comments	4	5	fermerskoe-myaso.ru · 388	4/5

4 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
TG subs	5 780	367	myasnoemesto.ru · 12 000	4/30
Publication rate	1.99 posts/day	0.61 / day	discount-h.ru · 9.84 / day	4/21
TG VR (median)	5.61%	41.29%	sweetmary.ru · 292.45%	21/21
TG median views	324	222	atlanticaseafood.ru · 2 685	10/21
Telegram positive reactions share	96.23%	92.31%	barline.club · 100.00%	7/19

3 metrics are leading Platform page

Metric	Current	Median	Leader	Rank
Dzen subs	154	13	seafood-shop.ru · 2 478	3/7
Publication rate	1.79 posts/day	0.18 / day	sibifood.ru · 1.79 / day	1/3
Dzen VR (median)	0.65%	0.65%	ilove.dom-hleba.ru · 1.80%	2/3
IR (by views)	100.00%	22.73%	sibifood.ru · 100.00%	1/3
LR (by views)	100.00%	22.73%	sibifood.ru · 100.00%	1/3

2 metrics are leading Platform page

Metric	Current	Median	Leader	Rank
Rutube subs	3	2	sibifood.ru · 3	1/2
Rutube videos	44	34	sibifood.ru · 44	1/2