sklcustoms.ru — comparison by category
Benchmark scope: Автосервис. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 169 | 31% |
| VK Video | No | 1 | 0% |
| Telegram | Yes | 56 | 10% |
| Odnoklassniki | No | 7 | 1% |
| YouTube | No | 13 | 2% |
| Dzen | No | 30 | 5% |
| RUTUBE | No | 15 | 3% |
| Google Play | No | 15 | 3% |
| App Store | No | 10 | 2% |
| RuStore | No | 3 | 1% |
| AppGallery | No | 4 | 1% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 8 265 | 1 318 | rostov.hh.ru · 694 918 | 30/164 |
| Publication rate | 0.11 posts/day | 0.20 / day | mr-glushitel.ru · 2.54 / day | 60/80 |
| IR (by views) | 0.63% | 1.60% | mr-glushitel.ru · 109.92% | 52/74 |
| LR (by views) | 0.63% | 1.57% | mr-glushitel.ru · 89.01% | 50/72 |
Telegram
1 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 254 | 258 | fitauto.ru · 130 000 | 32/57 |
| Publication rate | 2 posts/day | 0.59 / day | toylex77.ru · 10.00 / day | 4/39 |
| TG VR (median) | 31.10% | 37.14% | volvomania.ru · 173.85% | 26/39 |
| TG median views | 79 | 280 | fitauto.ru · 14 000 | 32/39 |
| Telegram positive reactions share | 50.00% | 98.61% | agregatka.ru · 100.00% | 38/38 |