skpari.ru — comparison by category
Benchmark scope: Беттинг. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 49 | 20% |
| Telegram | Yes | 38 | 15% |
| Odnoklassniki | No | 4 | 2% |
| YouTube | No | 1 | 0% |
| Dzen | Yes | 9 | 4% |
| RUTUBE | No | 9 | 4% |
| Google Play | No | 2 | 1% |
Common gaps: Odnoklassniki , YouTube , RUTUBE , Google Play
Metric comparison by platform
Telegram
2 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 621 | 324 | o-complex.com · 27 300 | 13/38 |
| Publication rate | 0.59 posts/day | 0.66 / day | zakaz-rabochih.ru · 5.56 / day | 19/29 |
| TG VR (median) | 33.33% | 36.26% | hotel-rossia.ru · 89.74% | 17/29 |
| TG median views | 207 | 207 | xn----dtbhofdbekqeb1bdf6n.xn--p1ai · 1 580 | 15/29 |
| Telegram positive reactions share | 91.67% | 97.79% | carzaem.ru · 100.00% | 21/28 |
Dzen
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 1 098 | 213 | skpari.ru · 1 098 | 1/10 |
| Publication rate | 0.18 posts/day | 0.68 / day | o-complex.com · 5.82 / day | 4/5 |
| Dzen VR (median) | 0.36% | 0.36% | o-complex.com · 52.47% | 3/5 |
| IR (by views) | 1.08% | 1.08% | dozaagro.com · 5.00% | 2/3 |
| LR (by views) | 1.08% | 1.08% | dozaagro.com · 5.00% | 2/3 |