sovetsky.net — comparison by category
Benchmark scope: Банк. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 135 | 38% |
| Telegram | No | 91 | 25% |
| Odnoklassniki | Yes | 18 | 5% |
| YouTube | No | 5 | 1% |
| Dzen | No | 33 | 9% |
| RUTUBE | No | 14 | 4% |
| Google Play | No | 20 | 6% |
| App Store | No | 13 | 4% |
| RuStore | No | 20 | 6% |
| AppGallery | No | 15 | 4% |
Common gaps: Telegram , YouTube , Dzen , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
5 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 70 481 | 1 853 | sberbank.ru · 3 319 526 | 14/118 |
| Publication rate | 0.71 posts/day | 0.39 / day | tarocards.ru · 2.71 / day | 18/76 |
| IR (by views) | 1.46% | 1.43% | faktoria-print.ru · 45.78% | 35/72 |
| LR (by views) | 0.91% | 1.16% | faktoria-print.ru · 45.78% | 44/70 |
| Total VK video views | 85 207 | 4 036 | sberbank.ru · 2 061 735 | 7/44 |
| Total VK video comments | 27 | 6 | partners.tinkoff.ru · 1 067 | 5/23 |
Odnoklassniki
0 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 5 | 14 | sberbank.com · 37 | 15/17 |
| OK likes (period) | 36 | 44 | partners.tinkoff.ru · 4 269 | 10/15 |
| OK comments (period) | 4 | 310 | partners.tinkoff.ru · 1 375 | 8/9 |
| OK reposts (period) | 1 | 21 | partners.tinkoff.ru · 161 | 12/12 |