sovlab-labmebel.ru — comparison by category

Brand Overview

Benchmark scope: Лаборатории. This page shows not only raw metrics, but also the brand position inside the selected category.

By category Whole catalog

Brands in category 130

Metrics ready for comparison 18

Platforms with data 4

Rank by platform count 4/131

Platforms present in category

Platform	Present	Brands in category	Share in category
VK	Yes	30	23%
Telegram	Yes	13	10%
Odnoklassniki	No	1	1%
YouTube	No	2	2%
Dzen	Yes	6	5%
RUTUBE	Yes	3	2%
Google Play	No	3	2%
App Store	No	3	2%
RuStore	No	1	1%

Common gaps: Odnoklassniki , YouTube , Google Play , App Store , RuStore

2 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
VK subscribers	213	657	citilab.ru · 17 239	19/29
Publication rate	0.21 posts/day	0.36 / day	csp-vrn.ru · 0.79 / day	14/18
IR (by views)	3.87%	2.74%	pro-zabor.ru · 29.03%	5/16
LR (by views)	3.87%	2.17%	pro-zabor.ru · 20.02%	5/16
Total VK video views	39	834	pro-zabor.ru · 517 353	12/13

2 of 5 above median Platform page

Metric	Current	Median	Leader	Rank
TG subs	35	114	unilab.su · 9 180	13/14
Publication rate	0.34 posts/day	0.88 / day	pro-zabor.ru · 1.15 / day	8/9
TG VR (median)	48.57%	37.65%	moskva.egoza.biz · 74.55%	4/9
TG median views	17	124	citilab.ru · 2 750	9/9
Telegram positive reactions share	100.00%	98.85%	finservlab.ru · 100.00%	4/9

2 metrics are leading Platform page

Metric	Current	Median	Leader	Rank
Dzen subs	65	382	hiv.h-clinic.ru · 2 360	7/7
Publication rate	0.04 posts/day	0.33 / day	hiv.h-clinic.ru · 0.64 / day	4/4
Dzen VR (median)	115.38%	4.21%	sovlab-labmebel.ru · 115.38%	1/4
Dzen ER (median)	1.54%	0.85%	sovlab-labmebel.ru · 1.54%	1/2
IR (by views)	1.33%	1.33%	unilab.su · 16.13%	2/3
LR (by views)	1.33%	1.33%	unilab.su · 16.13%	2/3

0 of 2 above median Platform page

Metric	Current	Median	Leader	Rank
Rutube subs	3	8	hiv.h-clinic.ru · 24	3/4
Rutube videos	17	24	profidvice.ru · 114	3/4