trial-market.ru — comparison by category
Benchmark scope: Товары для дома. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 65 | 36% |
| Telegram | Yes | 41 | 23% |
| Odnoklassniki | No | 6 | 3% |
| YouTube | No | 4 | 2% |
| Dzen | Yes | 13 | 7% |
| RUTUBE | No | 5 | 3% |
| Threads | No | 1 | 1% |
| Google Play | No | 1 | 1% |
| AppGallery | No | 1 | 1% |
Common gaps: Odnoklassniki , YouTube , RUTUBE , Threads , Google Play , AppGallery
Metric comparison by platform
VK
0 of 2 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 796 | 1 464 | ormatek.com · 117 937 | 38/64 |
| Publication rate | 0.18 posts/day | 0.55 / day | senseville.ru · 1.21 / day | 28/34 |
Telegram
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 394 | 524 | verinson.ru · 11 300 | 23/41 |
| Publication rate | 0.22 posts/day | 0.57 / day | perina-peroni.ru · 3.11 / day | 30/33 |
| TG VR (median) | 50.51% | 24.77% | elitkaufen.ru · 134.19% | 5/33 |
| IR (by views) | 65.29% | 2.43% | trial-market.ru · 65.29% | 1/4 |
| TG median views | 199 | 192 | morpheusbed.ru · 1 340 | 15/33 |
| Telegram positive reactions share | 82.23% | 98.73% | elbikstudio.ru · 100.00% | 27/30 |
Dzen
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 27 | 214 | ormatek.com · 2 019 | 10/14 |