turbopoisk.com — comparison by category
Benchmark scope: Автозапчасти и расходники. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 76 | 32% |
| Telegram | Yes | 32 | 14% |
| Odnoklassniki | No | 3 | 1% |
| YouTube | No | 6 | 3% |
| Dzen | No | 17 | 7% |
| RUTUBE | No | 14 | 6% |
| Google Play | Yes | 1 | 0% |
| App Store | Yes | 1 | 0% |
| RuStore | Yes | 1 | 0% |
Common gaps: Odnoklassniki , YouTube , Dzen , RUTUBE
Metric comparison by platform
VK
2 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 3 881 | 1 484 | lukoil-shop.com · 56 611 | 26/75 |
| Publication rate | 0.32 posts/day | 0.29 / day | armtek.ru · 1.46 / day | 17/39 |
| IR (by views) | 0.40% | 1.75% | ar-nk.ru · 51.69% | 32/34 |
| LR (by views) | 0.32% | 1.17% | ar-nk.ru · 39.58% | 31/34 |
Telegram
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 574 | 354 | pvvk.ru · 11 100 | 14/32 |
| Publication rate | 0.39 posts/day | 0.50 / day | pvvk.ru · 1.39 / day | 17/23 |
| TG VR (median) | 18.82% | 44.79% | vin-avto1.ru · 309.09% | 19/23 |
| TG median views | 108 | 174 | trusty-tools.ru · 1 980 | 15/23 |
Google Play
1 metrics are leading
Platform page
play.google.com/store/apps/details?id=ru.turbopoisk.app
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Android installs | 100 000 | 55 000 | turbopoisk.com · 100 000 | 1/2 |
App Store
0 of 2 above median
Platform page
apps.apple.com/ru/app/id1354402784
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rating | 3.9 | 4.4 | rmasla.ru · 4.9 | 2/2 |
| Ratings | 227 | 678 | rmasla.ru · 1 128 | 2/2 |
RuStore
0 of 3 above median
Platform page
rustore.ru/catalog/app/ru.turbopoisk.app
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Installs | 7 000 | 8 500 | rmasla.ru · 10 000 | 2/2 |
| Rating | 3.68 | 4.04 | rmasla.ru · 4.4 | 2/2 |
| Ratings | 14 | 46 | rmasla.ru · 78 | 2/2 |