verimed.ru — comparison by category
Benchmark scope: Клиники. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 202 | 54% |
| VK Video | No | 3 | 1% |
| Telegram | Yes | 120 | 32% |
| Odnoklassniki | Yes | 16 | 4% |
| YouTube | Yes | 13 | 3% |
| Dzen | Yes | 48 | 13% |
| RUTUBE | No | 32 | 8% |
| Google Play | No | 22 | 6% |
| App Store | No | 20 | 5% |
| RuStore | No | 8 | 2% |
| AppGallery | No | 6 | 2% |
Common gaps: VK Video , RUTUBE , Google Play , App Store , RuStore , AppGallery
Metric comparison by platform
VK
3 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 4 805 | 1 272 | amediateka.ru · 326 650 | 43/192 |
| Publication rate | 0.96 posts/day | 0.36 / day | amediateka.ru · 2.64 / day | 12/131 |
| IR (by views) | 2.02% | 2.00% | megamedic.ru · 95.01% | 62/124 |
| LR (by views) | 1.68% | 1.69% | megamedic.ru · 29.71% | 63/122 |
| Total VK video views | 89 | 766 | smclinic.ru · 232 684 | 65/82 |
| Total VK video comments | 1 | 6 | pmed.ru · 132 | 22/22 |
Telegram
1 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 142 | 890 | medicinadent.ru · 131 000 | 104/117 |
| Publication rate | 1.16 posts/day | 0.83 / day | health-code.ru · 8.00 / day | 31/105 |
| TG VR (median) | 21.13% | 28.04% | arbatclinic.ru · 242.37% | 68/104 |
| IR (by views) | 1.86% | 2.64% | mediest.ru · 11.65% | 15/23 |
| TG median views | 30 | 270 | dr-ivashkov.com · 13 350 | 102/104 |
Odnoklassniki
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 22 | 10 | medsi.ru · 42 | 3/17 |
| Publication rate | 0.79 posts/day | 0.45 / day | megamedic.ru · 0.93 / day | 2/6 |
| OK likes (period) | 48 | 8 | megamedic.ru · 2 043 | 3/13 |
| OK comments (period) | 1 | 31 | megamedic.ru · 78 | 3/3 |
| OK reposts (period) | 10 | 12 | megamedic.ru · 253 | 5/7 |