vigvam.ru — comparison by category
Benchmark scope: Стройка и ремонт. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 154 | 30% |
| VK Video | No | 1 | 0% |
| Telegram | Yes | 67 | 13% |
| Odnoklassniki | Yes | 6 | 1% |
| YouTube | No | 5 | 1% |
| Dzen | No | 27 | 5% |
| RUTUBE | No | 22 | 4% |
| Google Play | No | 4 | 1% |
| App Store | No | 3 | 1% |
Common gaps: VK Video , YouTube , Dzen , RUTUBE , Google Play , App Store
Metric comparison by platform
VK
2 of 3 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 575 | 570 | vetonit.com · 43 289 | 75/150 |
| Publication rate | 0.29 posts/day | 0.29 / day | smagresta.ru · 2.86 / day | 37/71 |
| Total VK video views | 89 | 1 068 | cheapollo.ru · 412 887 | 41/50 |
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 564 | 228 | izburg.ru · 9 290 | 17/68 |
| Publication rate | 1.16 posts/day | 0.56 / day | keramzit-serpuhov.ru · 6.19 / day | 10/50 |
| TG VR (median) | 19.86% | 43.19% | remont-pushkino.org · 295.45% | 43/50 |
| TG median views | 112 | 133 | mavis.ru · 1 510 | 30/50 |
| Telegram positive reactions share | 100.00% | 100.00% | aistgroupsochi.ru · 100.00% | 25/47 |
Odnoklassniki
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| OK posts (period) | 6 | 10 | membrannayakrovlya.ru · 21 | 5/7 |