vsbook.ru — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 15 | 100% |
| Telegram | Yes | 14 | 93% |
| Odnoklassniki | No | 3 | 20% |
| YouTube | No | 1 | 7% |
| Dzen | Yes | 13 | 87% |
| RUTUBE | No | 2 | 13% |
| Google Play | No | 1 | 7% |
| App Store | No | 2 | 13% |
| RuStore | No | 2 | 13% |
Common gaps: Odnoklassniki , YouTube , RUTUBE , Google Play , App Store , RuStore
Metric comparison by platform
VK
6 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 15 592 | 7 409 | bubble.ru · 312 754 | 6/15 |
| Publication rate | 1.21 posts/day | 0.85 / day | ast.ru · 6.00 / day | 5/14 |
| IR (by views) | 4.20% | 2.42% | ast.ru · 6.65% | 4/13 |
| LR (by views) | 3.06% | 2.01% | litsovet.ru · 4.76% | 5/13 |
| Total VK video views | 19 970 | 1 763 | ast.ru · 179 075 | 2/8 |
| Total VK video comments | 28 | 28 | ast.ru · 117 | 2/3 |
Telegram
4 of 6 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 11 200 | 2 520 | litres.ru · 58 700 | 4/15 |
| Publication rate | 1.91 posts/day | 1.36 / day | bubble.ru · 7.12 / day | 4/13 |
| TG VR (median) | 13.04% | 15.79% | bubuka.info · 47.31% | 9/13 |
| IR (by views) | 2.73% | 2.71% | archipelag-publishing.ru · 7.91% | 6/13 |
| TG median views | 1 460 | 398 | bubble.ru · 6 815 | 4/13 |
| Telegram positive reactions share | 93.55% | 97.01% | genesisbook.ru · 100.00% | 10/13 |
Dzen
1 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 6 425 | 2 148 | litres.ru · 302 573 | 3/14 |