тыия54.рф — comparison by category
Benchmark scope: Дошкольное образование. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 45 | 51% |
| VK Video | No | 1 | 1% |
| Telegram | Yes | 21 | 24% |
| Odnoklassniki | No | 1 | 1% |
| YouTube | No | 3 | 3% |
| Dzen | No | 5 | 6% |
| RUTUBE | Yes | 6 | 7% |
| App Store | No | 1 | 1% |
| RuStore | No | 1 | 1% |
| AppGallery | No | 1 | 1% |
Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , App Store , RuStore , AppGallery
Metric comparison by platform
VK
1 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 3 440 | 514 | mosnaim.ru · 21 686 | 6/41 |
| Publication rate | 0.14 posts/day | 0.18 / day | xn--b1admabpd0l.xn--p1ai · 0.75 / day | 21/29 |
| IR (by views) | 1.97% | 2.67% | mirpoznanija.ru · 7.79% | 16/22 |
| LR (by views) | 1.43% | 2.54% | mirpoznanija.ru · 6.76% | 16/22 |
Telegram
3 of 5 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 173 | 412 | mos.ru · 17 000 | 18/22 |
| Publication rate | 1.25 posts/day | 0.64 / day | mos.ru · 2.48 / day | 5/21 |
| TG VR (median) | 57.80% | 38.99% | bebi-klub-ulitsa-pudovkina.clients.site · 91.67% | 4/21 |
| TG median views | 100 | 245 | mos.ru · 1 390 | 16/21 |
| Telegram positive reactions share | 100.00% | 97.22% | 61-kvartal.ru · 100.00% | 9/20 |
RUTUBE
1 metrics are leading
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Rutube subs | 21 | 12 | xn--54-vlc3b6bza.xn--p1ai · 21 | 1/6 |
| Rutube videos | 182 | 67 | xbridge.ru · 227 | 2/7 |