yobidoyobi.ru — comparison by category

Brand Overview

Benchmark scope: Магазины стройматериалов. This page shows not only raw metrics, but also the brand position inside the selected category.

By category Whole catalog

Brands in category 583

Metrics ready for comparison 16

Platforms with data 4

Rank by platform count 18/584

Platforms present in category

Platform	Present	Brands in category	Share in category
VK	Yes	193	33%
VK Video	No	2	0%
Telegram	Yes	94	16%
Odnoklassniki	No	13	2%
YouTube	No	12	2%
Dzen	No	41	7%
RUTUBE	No	36	6%
Google Play	Yes	8	1%
App Store	Yes	4	1%
RuStore	No	5	1%
AppGallery	No	2	0%

Common gaps: VK Video , Odnoklassniki , YouTube , Dzen , RUTUBE , RuStore , AppGallery

4 of 6 above median Platform page

Metric	Current	Median	Leader	Rank
VK subscribers	38 614	651	new.claustrophobia.com · 60 035	3/186
Publication rate	2.14 posts/day	0.25 / day	ekaterinburg.yobidoyobi.ru · 2.14 / day	5/91
IR (by views)	2.44%	2.46%	lucido.eu · 64.26%	42/78
LR (by views)	2.33%	2.33%	lucido.eu · 64.15%	38/76
Total VK video views	26 679	544	xn----rtbkaglgi.xn--p1ai · 851 829	6/49
Total VK video comments	1	2	xn----rtbkaglgi.xn--p1ai · 67	15/16

1 metrics are leading Platform page

Metric	Current	Median	Leader	Rank
TG subs	77 100	250	ekaterinburg.yobidoyobi.ru · 77 300	5/94
Publication rate	2.96 posts/day	0.72 / day	yobidoyobi.ru · 2.96 / day	1/64
TG VR (median)	5.96%	41.23%	acril.pro · 362.44%	63/64
TG median views	4 595	196	irkutsk.yobidoyobi.ru · 4 805	5/64
Telegram positive reactions share	77.59%	100.00%	acril.pro · 100.00%	51/59

1 of 3 above median Platform page

Metric	Current	Median	Leader	Rank
Android installs	1 000 000	1 000 000	ekaterinburg.yobidoyobi.ru · 1 000 000	5/9
Android rating	2.59	2.64	ekaterinburg.yobidoyobi.ru · 2.64	5/5
Android ratings count	11 601	11 605	samara.yobidoyobi.ru · 11 614	5/5

1 metrics are leading Platform page

Metric	Current	Median	Leader	Rank
Rating	3	3.1	stroyparkdiy.ru · 4.7	5/5
Ratings	5 397	259	yobidoyobi.ru · 5 397	1/5