ze-okna.ru — comparison by category
Benchmark scope: Окна. This page shows not only raw metrics, but also the brand position inside the selected category.
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 98 | 30% |
| VK Video | No | 3 | 1% |
| Telegram | No | 41 | 13% |
| Odnoklassniki | No | 2 | 1% |
| YouTube | No | 7 | 2% |
| Dzen | Yes | 11 | 3% |
| RUTUBE | No | 19 | 6% |
Common gaps: VK Video , Telegram , Odnoklassniki , YouTube , RUTUBE
Metric comparison by platform
VK
2 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 99 | 547 | grace-california.ru · 28 461 | 67/94 |
| Publication rate | 0.18 posts/day | 0.29 / day | planetavoda.ru · 1.29 / day | 28/39 |
| IR (by views) | 5.10% | 1.77% | stroygarant2.ru · 21.02% | 5/30 |
| LR (by views) | 5.10% | 1.56% | stroygarant2.ru · 19.00% | 5/29 |
Dzen
0 of 1 above median
Platform page
dzen.ru/id/65776ef727981511f0419ad3
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 4 | 29 | satels-okno.ru · 3 671 | 10/11 |