editus.ru — comparison by category
Platforms present in category
| Platform | Present | Brands in category | Share in category |
|---|---|---|---|
| VK | Yes | 15 | 100% |
| Telegram | Yes | 14 | 93% |
| Odnoklassniki | No | 3 | 20% |
| YouTube | No | 1 | 7% |
| Dzen | Yes | 13 | 87% |
| RUTUBE | No | 2 | 13% |
| Google Play | No | 1 | 7% |
| App Store | No | 2 | 13% |
| RuStore | No | 2 | 13% |
Common gaps: Odnoklassniki , YouTube , RUTUBE , Google Play , App Store , RuStore
Metric comparison by platform
VK
2 of 4 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| VK subscribers | 1 623 | 5 185 | bubble.ru · 312 754 | 14/15 |
| Publication rate | 0.5 posts/day | 0.80 / day | ast.ru · 6.00 / day | 10/14 |
| IR (by views) | 3.68% | 2.42% | ast.ru · 6.65% | 5/13 |
| LR (by views) | 3.10% | 2.01% | litsovet.ru · 4.76% | 4/13 |
Telegram
0 of 1 above median
Platform page
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| TG subs | 30 | 1 601 | litres.ru · 58 700 | 15/15 |
Dzen
5 of 6 above median
Platform page
dzen.ru/id/622f3712ebb94d488c207242
| Metric | Current | Median | Leader | Rank |
|---|---|---|---|---|
| Dzen subs | 1 751 | 1 013 | litres.ru · 302 573 | 7/14 |
| Publication rate | 0.14 posts/day | 0.18 / day | litres.ru · 2.79 / day | 5/7 |
| Dzen VR (median) | 0.31% | 0.31% | riverbook.ru · 164.06% | 4/7 |
| Dzen ER (median) | 0.23% | 0.07% | knigarekordovrossii.ru · 1.10% | 2/5 |
| IR (by views) | 63.64% | 4.93% | knigarekordovrossii.ru · 250.00% | 2/7 |
| LR (by views) | 54.55% | 3.89% | knigarekordovrossii.ru · 250.00% | 2/7 |